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Charlotte Checkers Commercials

Click to view the completed commercials, posted on YouTube.

Writer: Stan Peal
Client: Greenspon Adv./Charlotte Checkers

Title: Strays #2 - Up a Tree
Length: :30
Date: 09/25/06

VIDEO                                                               AUDIO

 
FADE UP ON A MAN IN AN ANIMAL CONTROL UNIFORM, HOLDING A LARGE NET.

HE SPEAKS CASUALLY AS IF IN MID-INTERVIEW, LEANING AGAINST A VAN THAT SAYS “STRAY CONTROL.”

 

INTERVIEW AND CAMERAWORK IS IN THE STYLE OF A REALITY SHOW LIKE “COPS.”

 
OFFICER1:

YEAH, A LOT OF ‘EM GET AWAY THIS TIME OF YEAR. THEY’RE NOT DANGEROUS, IN FACT THEY’RE REALLY FRIENDLY.

 

BUT THEY CAN GET SCARED OR CONFUSED OUT IN THE NEIGHBORHOODS. IT’S IMPORTANT TO GET THEM BACK TO THEIR NATURAL HABITAT AS SOON AS…

 

 

CUT AWAY TO ANOTHER STRAY CONTROL OFFICER CALLING FROM DOWN THE BLOCK, POINTING UPWARD.

 

QUICK CUT BACK TO OFFICER1 AS HE SPEAKS, HE’S HIT IN THE HEAD WITH A WALNUT, THEN ANOTHER…

 

 

OFFICER2:

UP THERE!

 

OFFICER1:

WHAT? WHERE, I DON’T - OW!… WHAT THE… HEY!

 

CAMERA FOCUSES ON CHARLOTTE CHECKER IN A TREE, BATTING AT WALNUTS WITH HIS STICK.

 

OFFICER1 HOLDS UP A PUCK

 

 

 

 

OFFICER1:

 

HERE FELLA. … C’MON DOWN WE GOT SOMETHIN’ FOR YA…

 

 

 

 

LONG SHOT OF OFFICER1 HOLDING PUCK, CHECKER SUDDENLY DROPS ON HIM FROM THE SKY

 

 

 

 

 

OFFICER1:

 

OOF!

 

VAN SCREECHES OFF. PAINTED ON THE VAN OR SUPERIMPOSED IS “CHARLOTTE CHECKERS

 

AUDIO: DOOR SLAM

 

VOICE OVER:

CHARLOTTE CHECKERS…

 

 

SHOT OF A HOCKEY GAME WITH TEAM LOGO SUPERIMPOSED

 

 

 

 

VOICE OVER:

SEE THEM IN THEIR NATURAL HABITAT.